Website Promotion – 10 Ways to Success!

Fortunately there are more ways than one to increase website traffic. If you don’t mind spending a few bucks to attract visitors, the options obviously increase. But let’s examine what you can do to increase website traffic totally free of cost. It can be done and here are 10 ways to do it.

10 Effective website promotion Techniques

  1. Search engine and directory submission: This is the first step towards effective website promotion. Don’t wait for the search engines to find your site. Go ahead and submit to them voluntarily. Submitting a sitemap would be better and will encourage the search engines to examine your site more often. Visits by the Search Engine Spiders are a key way to increase website traffic.

  2. Top search engine ranking: Search engines drive maximum traffic to websites. Millions of surfers depend on search engines to locate the information they want. Research proves that people won’t usually go beyond 2-3 results’ pages (top 30 results) in their quest. Now you know the importance of gaining a top listing.

  3. Listing in the top directories: Don’t ignore directory listings for your website; they get you about 10% of the traffic. You can really increase website promotion through the directories. The directories have human edited listings, and are more reliable and relevant. Don’t ignore Open Directory Projects, such as DMOZ.

  4. Build link popularity: Top search engines count inbound links when ranking your website. Look for free link exchange programs. You can increase website traffic by including relevant links to your site. Some website owners use free blogs as lead generation tools. These things definitely help in your website promotion efforts. They are also a direct means to increase website traffic for free! Free classified ads that allow links to your URL are also good ways to increase website traffic.

  5. Article marketing as traffic drivers: A relatively new but powerful website promotion tool and excellent website traffic booster. Publish articles on Ezine and Article Directories. Articles create interest in your website as you are seen as an expert. Having your URL and anchor text listed increases your number of relevant inbound links.

  6. Use forums: Forums are a good way to boost your website promotion campaign as they are opinion builders. Join discussions and include your website URL.

  7. Sign-up visitors for newsletters: Signing up new visitors is a great way to increase website traffic. The more the subscribers you have, the more revisits you will get. Use links to various products and pages throughout the newsletter.

  8. Increase organic and direct traffic: Give your visitors reasons for them to return to your site. Use ideas like autoresponder courses, etc. Organic increase of your website’s popularity means retaining your audience while you ramp up your website promotion tactics.

  9. Hire a professional to design your website: Good website design goes a long way toward retaining your visitors and increasing new visits to your site. A professional web designer knows that pages that are very long and require lots of scrolling down risk abandonment without getting read. A professional website design job will go a long way in retaining your visitors, drawing new ones and is an excellent website promotion tool. A professional web designer can give your site just the right mix of graphics and text.

  10. Beat your competition: You win when your products and add real value for customers. This is the sure-fire way to beat the competition in addition to improving your site’s content and appearance. Therefore, knowing your competition is essential.

Despite not finding a place in the list, choosing the right business or topic for your website and its content holds the key to effective website promotion. Popular topics drive more traffic than a Ph.D. dissertation.

Greg Cesar

2 Responses to “Website Promotion – 10 Ways to Success!”

  1. Meg Says:

    amerigo vespucci summary?
    Do you think this is a good summary of the book "Amerigo Vespucci" by Felipe Fernandez Armesto. sorry its so long its from the review website but ive been trying to read the book for a month for research and its soooo boring:0
    4/25/2007, is the 500th anniversary of an extraordinary event: the naming of America. The story of how it happened is a murky tale of intrepid seafarers and failed business ventures, naive scientists and greedy publishers, and dishonesty. Above all, it is the tale of Amerigo Vespucci, a small-time Florentine trader with a talent for self-promotion who reinvented himself as explorer and stargazer, and whose reputation has since become entangled in webs of myth. Felipe Fernández-Armesto’s eminently readable book carefully disentangles these webs to show the part Vespucci actually played in the story.

    Vespucci’s background was modest, though the family had connections with the powerful Medici clan that effectively ruled 15th-century Florence. The son of a notary who expected great things from his offspring, Vespucci was educated by humanists, studying Latin (not very successfully) and geography, then fashionable in Florentine academic circles, where classical treatises like Ptolemy’s Geographia sparked a debate on the possibility of sailing across the Atlantic to reach the spice islands of the Indies.

    Vespucci was a disappointment to his father; despite his education, he chose trade, buying and selling gems for clients and operating more dubious sidelines in blackmail and pimping. His businesses didn’t prosper, and by March 1492, Vespucci was in Seville, working for a fellow Florentine, Gianotto Berardi, one of the backers of Columbus’s historic journey across the Atlantic. When Columbus returned in triumph in 1493, they secured the lucrative contract to supply the explorer’s second fleet, but the expected profits failed to appear, even after the Spanish banned slave traffic in their new colonies. Berardi died in December 1495, entrusting his daughter to Columbus, and his debts to Vespucci.

    Still convinced that Columbus had reached the edge of the Indian Ocean, and that a fortune trading in gems and spices was his for the making, Vespucci joined an expedition in 1499 to explore pearl beds discovered by Columbus off the Venezuelan coast. This first trip was not a success. Nor was a second. So Vespucci devised another way of making money, transforming himself from luckless trader into a supposed expert on transatlantic navigation and the lands across the sea.

    The first account of Vespucci’s voyages, Mundus Novus (New World), was published in Florence, 1504. Describing the horrorific voyage, the ships saved only by his skill at celestial navigation and the exotic people he had seen, richly laced with salacious detail, this blockbuster was an instant success, reprinted 23 times in two years. In 1505, another book appeared, the Soderini Letter, purporting to be by Vespucci and claiming him as the true discoverer of the New World. However, as Fernández-Armesto shows, it was a cut-and-paste fake, designed to cash in on the enormous popularity of Vespucci’s Mundus Novus.

    The story next moves to the remote French town of St-Dié, where a group of enthusiastic geographers, working under the patronage of the Duke of Lorraine, were preparing a new edition of Ptolemy’s Geographia. In early 1507, they received the text of the Soderini Letter, now addressed by Vespucci to the duke, and decided to incorporate it into their work, the typesetting of which was completed on April 25, 1507. On their huge world map, emblazoned over what is now Brazil, was the continent’s new name, America, honoring the man they assumed was the author of the Soderini Letter. The hapless geographers soon realized their mistake, but it was too late: Their work also became a bestseller, and the name stuck.

  2. Leah Says:

    OMG thank you so much ive been looking for something like this for hours. i love you. Im in 9th grade and that was my summer reading book and i have a quiz tommorow and i didnt understand the book at alll!!!!!!!!!! Thank you.i think its really good!!!! :)
    References :

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